Por La Familia

Rooted in Heritage, Powered by Sustainability

The Por La Familia x HOLO Zeus Collaboration

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Meet Mark

Mark Lopez, the visionary artist behind Por La Familia, draws from his Mexican-American heritage to honor family traditions while incorporating modern design. His collaboration with HOLO Footwear on the eco-friendly Zeus shoe blends cultural storytelling with sustainability, creating a product that connects the past with the future and resonates with today’s conscious consumers.

From the streets…

…to the trails